Smart Meter Genius
Art Direction, Branding, UI/UX, Digital, Motion, Print
Client: Smart Energy GB
My Role: In-House Lead Designer
Deliverables: On-screen learning material
Software and Tools: Adobe InDesign, Adobe Illustrator
Challenge:
Create structured, accessible materials to support both new starters and longer-term team members.
Approach:
Prioritised intuitive navigation and a strong visual hierarchy to create a functional and engaging learning material.
Result:
The resource significantly streamlined onboarding, boosted engagement and improved assessment outcomes. Feedback from this project highlighted improved clarity and long-term value, affirming the tool’s success as a training and reference asset.