HFEH Mind
Art Direction, Motion, Digital, Print
As a volunteer designer, I have supported HFEH Mind’s mission to deliver accessible mental health resources, ensuring the messaging resonated with those in need of support.
THE CHALLENGE
Using the charity’s well-established visual identity, I designed a suite of campaign materials, including social media assets and a Winter Wellbeing Toolkit, a resource that was distributed at food banks to offer essential mental health support during the colder months. For Mental Health Awareness Week, I art directed a campaign themed around ‘movement for good mental health’, using thoughtful layouts, uplifting messaging and inclusive design for maximum impact.
MY APPROACH
THE RESULT
Engaging outputs that effectively deliver vital information to vulnerable communities, reinforcing HFEH Mind’s mission while expanding its reach across digital and physical platforms.