HFEH Mind
Art Direction, Motion, Digital, Print
Client: Mind HFEH
My Role: Volunteer Graphic Designer
Deliverables: Print and Digital assets and Campaign
Software and Tools: Adobe InDesign, Adobe Illustrator, Adobe Photoshop
Challenge:
As a volunteer designer, I have supported HFEH Mind’s mission to deliver accessible mental health resources, ensuring the messaging resonated with those in need of support.
Approach:
Using the charity’s well-established visual identity, I designed a suite of campaign materials, including social media assets and a Winter Wellbeing Toolkit. This resource was distributed at food banks to offer essential mental health support during the colder months. For Mental Health Awareness Week, I art-directed a campaign themed around ‘movement for good mental health’, using thoughtful layouts, uplifting messaging, and inclusive design for maximum impact.
Result:
Engaging outputs that effectively deliver vital information to vulnerable communities, reinforcing HFEH Mind’s mission while expanding its reach across digital and physical platforms.