Client: APCOA UK

My Role: In-House Lead Designer 

Deliverables: Presentation Design with Character Design

Software and Tools: Adobe InDesign, Adobe Illustrator

Challenge: 
Design a suite of topics on environmental awareness to inform 6- to 10-year-old children in a school setting.

Approach: 
I researched educational content for this age group, but looked more broadly to discover that an engaging, unique character would help explain the facts. I developed a unisex character, Eco Nico, that would appear throughout the content.

Result:
The design was well-received and praised for being an effective and versatile tool to deliver each topic. A pilot will be held in January to test with the audience.